S. JOON offers high quality, Italian made leather goods inspired by minimal design and classic aesthetics. With a focus on detail, quality and craftsmanship, S. JOON was established in 2017 with a philosophy of buy less, buy well.
Joon is a Persian term of endearment that is used at the end of someone's name to mean 'dear'. The initial S. is taken from the Persian name Sahar which means early morning or dawn.  
British based. Italian made. Persian roots.